For the Zeppelin company, the second training module “Difficult Negotiations” was conducted for sales managers within the framework of the SALES HUB program
Not only the result of a particular transaction, but also the further vector of business development, its growth and prospects often depend on the result of negotiations. Therefore, conducting business negotiations is a whole art, which is difficult to learn after reading a number of theoretical books.
Therefore, the main focus was on simulations and a negotiation workshop.
As part of the training, the participants were able to:
- Carry out a self-diagnosis of the behavior model in the negotiation process (including in a situation of “tough negotiations”), determine your strengths and areas for development
- Flexibly adapt the negotiation process, taking into account the psychological type of the interlocutor and his negotiating strategy
- Master the “advanced” techniques of influence and counteraction to influence and manipulate successfully in the negotiation process
- In role-playing games on real cases, to work out the technology of effective negotiations
